New Frontier Shop

New Frontier Shop

Welcome to the New Frontier Shop. Explore our full range of Appalachian-inspired apparel and accessories — built with purpose, worn with pride, and rooted in the spirit of the region.

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Country Roads Tee

Country Roads Tee

Regular price $30.00
Sale price $30.00 Regular price
Unit price
COLOR: Natural 100% Ring spun Cotton Relaxed Fit Vintage Worn in Feel Water based ink...
Appalachia Patch Hat (NF CAMO)

Appalachia Patch Hat (NF CAMO)

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR:  NEW FRONTIER CAMO Cotton Twill Material 5 Panel Mid Profile Fit Patch Adjustable Snap...
ALE-8-ONE BARN TEE

ALE-8-ONE BARN TEE

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: Oat 100% Ring spun Cotton Relaxed Fit Water based ink Printed in Kentucky Designed...
ALE-8-ONE CAMO SHIELD HAT

ALE-8-ONE CAMO SHIELD HAT

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: NEW FRONTIER CAMO Cotton Twill Material 5 Panel Embroidered Patch Adjustable Snap One Size...
ALE-8-ONE 100 YEAR HAT

ALE-8-ONE 100 YEAR HAT

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: OAT / NEW FRONTIER CAMO Cotton Twill Material 5 Panel Embroidered Patch Adjustable Snap...
MEN'S ALE-8-ONE TECH SHORT 7"

MEN'S ALE-8-ONE TECH SHORT 7"

Regular price $49.00
Sale price $49.00 Regular price
Unit price
COLOR: ALE-8-ONE GREEN Standard Fit 7” Inseam Nylon  Elastic Waistband for Flexibility 2 Hand Pockets Back...
ALE-8-ONE 100 YEAR CAMO HOODIE

ALE-8-ONE 100 YEAR CAMO HOODIE

Regular price $55.00
Sale price $55.00 Regular price
Unit price
COLOR: CAMO 100% Ring Spun Cotton USA Grown Cotton Regular Fit Water based ink Printed...
ALE-8-ONE CAMO CREWNECK

ALE-8-ONE CAMO CREWNECK

Regular price $49.00
Sale price $49.00 Regular price
Unit price
Color: CAMO 75/25 Cotton-Polyester Blend  Unisex Sizing Very soft Inner fleece  Cuffed Wrist Printed in...
ALE-8-ONE DENIM WORKSHIRT

ALE-8-ONE DENIM WORKSHIRT

Regular price $68.00
Sale price $68.00 Regular price
Unit price
COLOR: DEEP STONE BLUE Relaxed Fit (Not tight) Unisex Sizing 2 Chest Pockets Woven Label...

Country Roads Crewneck

Regular price $49.00
Sale price $49.00 Regular price
Unit price
Color: Cream 75/25 Cotton-Polyester Blend  Unisex Sizing Very soft Inner fleece  Cuffed Wrist Printed in...

New Frontier Road Tee

Regular price $30.00
Sale price $30.00 Regular price
Unit price
COLOR: Black 100% Ring spun Cotton Relaxed Fit Water based ink Printed in Kentucky

New Frontier Road Crewneck

Regular price $45.00
Sale price $45.00 Regular price
Unit price
Color: Black 100% Cotton Unisex Sizing Very soft Inner fleece  Cuffed Wrist Printed in Kentucky...
ALE-8-ONE VINTAGE TRUCK TEE

ALE-8-ONE VINTAGE TRUCK TEE

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: Forest Green 100% Ring spun Cotton Relaxed Fit Unisex Sizing Water based ink Printed...
The Ridge Appalachia Tech Hat

The Ridge Appalachia Tech Hat

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: Cool Blue Nylon / Poly Blend 5 Panel Patch Quick Drying Sweat Wicking Adjustable...
My Old Kentucky Home Corduroy Hat

My Old Kentucky Home Corduroy Hat

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: Navy Corduroy  5 Panel Mid Profile Fit Embroidered Adjustable Snap One Size Fits Most...

The Ridge Appalachia Patch Hat

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: Surplus Green / Oat Cotton Twill Material 5 Panel Patch Vented Back Adjustable Snap...
Backwoods Camo Appalachia Hat

Backwoods Camo Appalachia Hat

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: Backwoods Camo Cotton Twill Material 5 Panel Mid Profile Fit Patch Adjustable Snap One...
Appalachia Bolt Camo Tee

Appalachia Bolt Camo Tee

Regular price $35.00
Sale price $35.00 Regular price
Unit price
Woods
COLOR: Woods Camo 100% Ring spun Cotton Relaxed Fit Water based ink Printed in Kentucky...
Appalachia Bolt Camo Hat

Appalachia Bolt Camo Hat

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: Camo / Natural Cotton Twill Material 5 Panel Embroidered Logo Adjustable Snap One Size...
Men's Waffle Tech Hoodie (Forest)

Men's Waffle Tech Hoodie (Forest)

Regular price $79.00
Sale price $79.00 Regular price
Unit price
COLOR: FOREST GREEN Premium Poly-Knit Blend Waffle Grid Pattern Adjustable Draw-chord  Thumbholes at cuff 2...
Women's Waffle 1/2 Zip (Forest)

Women's Waffle 1/2 Zip (Forest)

Regular price $69.00
Sale price $69.00 Regular price
Unit price
COLOR: SPRUCE GREEN Premium Poly-Knit Blend Waffle Grid Pattern  Thumbholes at cuff Boxy / cropped...
Women's Waffle 1/2 Zip (Ash)

Women's Waffle 1/2 Zip (Ash)

Regular price $69.00
Sale price $69.00 Regular price
Unit price
COLOR: ASH GREY Premium Poly-Knit Blend Waffle Grid Pattern  Thumbholes at cuff Boxy / cropped...
New Frontier Camo Elk Hoodie

New Frontier Camo Elk Hoodie

Regular price $55.00
Sale price $55.00 Regular price
Unit price
COLOR: Camo 100% Ring Spun Cotton USA Grown Cotton Regular Fit Water based ink Printed...
New Frontier Camo Hoodie

New Frontier Camo Hoodie

Regular price $55.00
Sale price $55.00 Regular price
Unit price
COLOR: Camo 100% Ring Spun Cotton USA Grown Cotton Regular Fit Water based ink Printed...
Fox Camo Crewneck

Fox Camo Crewneck

Regular price $49.00
Sale price $49.00 Regular price
Unit price
Color: Camouflage  75/25 Cotton-Polyester Blend  Unisex Sizing Very soft Inner fleece  Cuffed Wrist
Buck Camo Hoodie

Buck Camo Hoodie

Regular price $55.00
Sale price $55.00 Regular price
Unit price
COLOR: Duck Camo 75/25 Cotton Poly Blend USA Grown Cotton Regular Fit Water based ink...
App Mountain Badge 6 Panel Hat

App Mountain Badge 6 Panel Hat

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: NAVY / NATURAL Adjustable Snapback  6 Panel  Mesh Back Cotton Blend Twill Embroidered Patch...
Frontier Fleece Pullover (Blue Ridge)

Frontier Fleece Pullover (Blue Ridge)

Regular price $75.00
Sale price $75.00 Regular price
Unit price
COLOR: BLUE RIDGE 100% Recycled Polyester Fleece Unisex Fit 1/4 Snaps Relaxed / Casual Fit...
Frontier Fleece Pullover (Hunter)

Frontier Fleece Pullover (Hunter)

Regular price $75.00
Sale price $75.00 Regular price
Unit price
COLOR: HUNTER GREEN 100% Recycled Polyester Fleece Unisex Fit 1/4 Snaps Relaxed / Casual Fit...
Frontier Fleece Pullover (Anchor)

Frontier Fleece Pullover (Anchor)

Regular price $75.00
Sale price $75.00 Regular price
Unit price
COLOR: ANCHOR 100% Recycled Polyester Fleece Unisex Fit Relaxed / Casual Fit Elastic Stretch Cuffs...

NF Outdoors Turkey Hat

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: Natural / Bark Camo Adjustable Snapback  5 Panel  Firm front panel Cotton Blend Twill...
New Frontier Tech Vest (Buck)

New Frontier Tech Vest (Buck)

Regular price $65.00
Sale price $65.00 Regular price
Unit price
Color: Buck Insulated Inner Zip Pocket Adjustable Synch chords at waist Waterproof outer layer Quilted Grid...
Men's Utility Tech Jacket (Coal)

Men's Utility Tech Jacket (Coal)

Regular price $89.00
Sale price $89.00 Regular price
Unit price
COLOR: COAL Insulated  Snap & Zipper  Mid level Jacket Standard Fit 2 Lower Pockets Water...
Men's Flex Flannel (Mineral)

Men's Flex Flannel (Mineral)

Regular price $68.00
Sale price $68.00 Regular price
Unit price
Color: Mineral Green Poly-Knit Material Quick Dry & Moisture Wicking Brushed Finish for Soft Feel...
New Frontier Camo Performance Hoodie

New Frontier Camo Performance Hoodie

Regular price $65.00
Sale price $65.00 Regular price
Unit price
Custom New Frontier Camo Pattern Microfleece inner layer Polyester shell Woven Label Performance feel Regular...
New Frontier Camo Performance Tee

New Frontier Camo Performance Tee

Regular price $45.00
Sale price $45.00 Regular price
Unit price
Custom New Frontier Camo Pattern 65% Polyester / 35% Rayon Moisture Wicking / Quick dry...
New Frontier Camo Performance Pullover

New Frontier Camo Performance Pullover

Regular price $69.00
Sale price $69.00 Regular price
Unit price
Custom New Frontier Camo Pattern Premium Poly-Microfleece Blend  Chest Zip Pocket 1/4 Zip Regular Fit...
Appalachia Patch Tech Hat (Navy)

Appalachia Patch Tech Hat (Navy)

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: Navy Adjustable Snapback  5 Panel  Firm front panel Polyester Tech Material Embroidered Patch Sweat...
Appalachia Patch Tech Hat (Wolf)

Appalachia Patch Tech Hat (Wolf)

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: Wolf Grey Adjustable Snapback  5 Panel  Firm front panel Polyester Tech Material Embroidered Patch...
Arrowhead Tech Hat (Spruce)

Arrowhead Tech Hat (Spruce)

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: Spruce Green 100% Polyester Tri-Tech Material Water Resistant Adjustable Snap One Size Fits Most...
Appalachia Bolt Camo Hoodie

Appalachia Bolt Camo Hoodie

Regular price $55.00
Sale price $55.00 Regular price
Unit price
COLOR: Dark Woods Camo 75/25 Cotton Poly Blend USA Grown Cotton Regular Fit Water based...
Made in the Holler Tee

Made in the Holler Tee

Regular price $29.00
Sale price $29.00 Regular price
Unit price
COLOR: Slate Blue 100% Ring spun Cotton Relaxed Fit Water based ink Printed in Kentucky...
The Buck Hat

The Buck Hat

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: Camo / Natural Cotton Twill Material 5 Panel Embroidered Logo Adjustable Snap One Size...
Women's Leisure Jogger (NF Camo)

Women's Leisure Jogger (NF Camo)

Regular price $69.00
Sale price $69.00 Regular price
Unit price
COLOR: NF CAMO Taper with a regular fit Full elastic waistband  Cuffed ankle 2 -...
Kentucky Horse Tee

Kentucky Horse Tee

Regular price $29.00
Sale price $29.00 Regular price
Unit price
COLOR: Forest Green 100% Ring spun Cotton Relaxed Fit Vintage Worn in Feel Water based...
My Old Kentucky Home Tee

My Old Kentucky Home Tee

Regular price $29.00
Sale price $29.00 Regular price
Unit price
COLOR: Navy 100% Ring spun Cotton Relaxed Fit Vintage Worn in Feel Water based ink...

My Old Kentucky Home Crewneck

Regular price $49.00
Sale price $49.00 Regular price
Unit price
COLOR: Heather Navy 100% soft ring spun U.S. cotton Relaxed Fit Vintage Wash Feel Printed...
NF Fox Hat

NF Fox Hat

Regular price $35.00
Sale price $35.00 Regular price
Unit price
COLOR: Spruce / Natural Cotton Twill Material 5 Panel Printed Logo Adjustable Snap One Size...
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